News Coverage

‘We are seeing the green shoots of recovery,’ Brookdale CEO says

Brookdale Senior Living is “seeing the green shoots of recovery,” President and CEO Lucinda “Cindy” Baier said yesterday at the Capital Markets Global Health Care Conference. Baier said there are “numerous indications” that the company is climbing out of recovery and reaching an inflection point.

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Story

Brookdale’s 2020 ESG Update Now Online

Brookdale Senior Living Inc. has released its 2020 ESG Update.

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News Coverage

7 Signs Someone is Getting Alzheimer's, According to Experts

Brookdale's own Juliet Holt Klinger helps families better understand what the signs to look for when a loved one may have Alzheimer's.  "In the early stages, you may begin to notice that the person isn't as active or pursuing their hobbies and interests as they normally would. They may drop out of a beloved card club or take a pass at the opportunity to go on a trip," says Juliet Holt Klinger, Gerontologist and Senior Director of Dementia Care for Brookdale Senior Living. "As cognitive issues become more of a challenge for the person, they may withdraw themselves from activities that could place them in a position to have their deficits highlighted, especially in front of friends or family, for fear of being judged."

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News Coverage

Local hero and veteran Richard Andrew shares story for Armed Forces Day

National Armed Forces Day is Saturday, which is a day to honor military heroes. So, FOX 32 talked to the one and only 96-year-old Richard Andrew, who has many amazing war stories from his time in World War II.

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News Coverage

Brookdale Senior Living unveils new flag

Old Glory is flying once again outside Brookdale Senior Living in Alexandria. The center dedicated a new flag on Monday, June 14. Last year, both hurricanes destroyed both the flag and the flag pole. In honor of Flag Day, Brookdale dedicated a new pole, an American flag and a Louisiana flag. The staff says they’re proud to display it once again. “Any opportunity that we can have to celebrate our veterans and their spouses, we take advantage of that. And, so it’s a great day to be barbequing and have our residents out before it gets too hot and just about them. It’s a celebration for our residents and for veterans,” Kimberly Pepitone, Sales for Brookdale Senior Living.

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News Coverage

The Pandemic Got Seniors to Buy Groceries Online. That Might Not Last.

When the pandemic hit the Brookdale Chambrel senior living community in Williamsburg, Virginia, Nancy Crowell knew hopping in the car and heading to the local Harris Teeter supermarket was now out of the question. The virus was spreading fast, and Brookdale’s residents were being encouraged to stay put. Staff set up computers in the main common room and began teaching residents how to open online accounts to order groceries.

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Story

Brookdale CEO Panelist at “Power Breakfast” Diversity Discussion

Cindy Baier joined two other major Nashville-area company leaders for a candid panel discussion about the business need for diversity and inclusion (D&I).

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Press Release

Brookdale Senior Living Named 'Best in Business' Winner by the Nashville Business Journal

NASHVILLE, Tenn., May 10, 2021 /PRNewswire/ -- Brookdale Senior Living, a leading operator of senior living communities throughout the United States, is...

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News Coverage

Biloxi nurse reflects on 52 years of working in the field

After the tough year we’ve had, many people have been called to pitch in more, especially our nurses. Emily Pharr has been a nurse since 1969 and loves helping people. She’s worked in small clinics for rural communities and home health for several years, treating patients in hospice and others with mental disabilities.

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News Coverage

Brookdale Hits Occupancy Inflection Point, Sees ‘Everything You Can Imagine’ from Competitors

Brookdale Senior Living (NYSE: BKD) made forward progress on its occupancy rate in the first quarter of 2021, and CEO Cindy Baier is hopeful that the pandemic is waning. But, she also described a highly competitive environment and anticipates pricing pressure in the months ahead.

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Story

“Everyone should have a voice”: Brookdale CEO addresses DEI in panel discussion

Inclusive leaders believe company employees must have a voice, according to Brookdale President and CEO Cindy Baier.  As a panelist at an event for the...

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News Coverage

After Sad Mother’s Day 2020, Vaccines Offer Sweet Reunions

While COVID-19 may have put a damper on Mother's Day last year, vaccines are offering a new chance at reunions for families this year. Sondra Green, a resident at Brookdale Battery Park City, will get the chance to see and hug her son Leland Stein for the first time in a year. 

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News Coverage

Brookdale Resident Honored with 'Last Patrol' Event

Frank Glenn is on his “last patrol.” The 94-year-old Navy veteran is in hospice care. Members of Veteran’s Last Patrol, an organization comprised of military veterans, came to Brookdale Greenwood Nursing Home on Wednesday to honor the former aviation technician, who served in World War II from 1943-47.

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News Coverage

From Dances to Comic Skits, Here’s How Senior Living Homes Staff Helped Residents

Although COVID hit every part of life, one place where people really felt the punch was in senior living communities. As early epicenters for infections, independent and assisted living facilities had to shut down the normally communal living activities quickly in March 2020, while also trying to soften the impact for residents.

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News Coverage

Couple Gets Wedding March 78 Years After Wedding

After a year of COVID-19 restrictions, Bill and Rosie George did not expect to do much for their 78th wedding anniversary, but the people at Brookdale Senior Living had other plans.

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