Combatting the "Old Folk's Home" Stereotype
Brookdale CEO Cindy Baier responds to a recent LA Times op-ed author who says he'd rather die than go into senior living.
Read moreBrookdale Associates Honored as "Women of Distinction"
Brookdale associates were honored as women of distinction by McKnight's. Kim Estes Elliot and Sarah Belmont received awards for contributions to senior living.
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Brookdale CEO Shares a Pleasant Surprise about Retirement at “Bloomberg Live” event
Brookdale President & CEO talks about longevity, wellness, and preparing for a long and comfortable retirement with Bloomberg Live.
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World War II vet celebrating 100th birthday receives 16,000 cards
Brookdale resident and World War II veteran Joe Cuba is celebrating his 100th birthday on March 2, so the community posted a photo of him on Facebook with a poster explaining his wish for 100 cards. Joe ended up receiving more than 16,000 cards and letters!
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“Diverse Perspectives, Better Decisions”
Brookdale and CEO, Cindy Baier, participated in a panel discussion that explored the role of diversity and inclusion in business.
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A Legacy of Love: Bakersfield Couple Married for 77 Years
The Neukirchners, a couple residing at Brookdale Riverwalk in Bakersfield, California, have spent 78 Valentine's Days together.
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Heights senior living community names pet chickens after 'Golden Girls'
Residents at Brookdale The Heights, in Houston, Texas, wanted farm animals, so they decided to go with chickens. And their names: Dorothy, Sophia, Blanche and Rose. Click to see the KHOU Channel 11 story about the chickens bringing so much fun to the residents in Houston.
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Sweethearts at 15 fall in love again at 89, 90 — and plan to wed
Earle Murie, 90, and Laurette Gallo, 89, met when they were 15; they dated, grew up and married other people. But when Laurette reached out to Earle wishing him a happy 90th birthday last year, that call sparked the long-lost love between the two. Now, they are set to be married on March 9th, 2019, proving that true love does stand the test of time. Click to read their story in The Bakersfield Californian.
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Celebrating Love at Brookdale
To celebrate Valentine’s Day, we asked our communities to share stories about couples who met and fell in love after moving to Brookdale.
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Brookdale Has a New Chili Champion
A Brookdale executive director's chili recipe won Lakeland's Chili Cook-Off.
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Dementia makes moving to a new place hard on everyone. Here’s how to make it easier.
Transitioning your loved one into memory care comes with a unique set of challenges. Juliet Holt Klinger, Brookdale's memory care expert, spoke with the Philadelphia Inquirer about making the move easier.
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Brookdale Tramway Ridge Hosts Free Meal for Federal Employees
The community hosted a free meal for out-of-work federal employees.
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Planning Ahead for Assisted Living
Tips on how and when to plan for assisted living. Learn what experts say about finding the right plane for you or a loved one. Next Avenue article.
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Seniors Knit for a Cause in Chicago
Residents of Brookdale Hawthorn Lakes, an assisted living community, donated 75 knitted items to the Lake County YWCA in December.
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A Very Special Dinner at Brookdale Green Hills Cumberland
Cindy Baier, Brookdale president and CEO, talked with the Tennessee chapter of the "Women Corporate Directors" at Brookdale Green Hills Cumberland.
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