BRENTWOOD, Tenn., (March 4, 2025) – Brookdale Senior Living, a national leader in providing quality, person-centered care for residents living with dementia, announces that it raised $1,254,388 for the 2024 Walk to End Alzheimer's®, renewing its long-term commitment to the fight against Alzheimer's. For the past 17 years, the Brookdale team has raised more than $23 million to support the Alzheimer's Association®'s mission to advance research, provide care and promote brain health.
"Brookdale's commitment to fighting Alzheimer's is deeply personal," said Brookdale President and Chief Executive Officer Lucinda "Cindy" Baier. "Every day, we see firsthand the effect that this disease has on our residents and their loved ones. We are genuinely honored to contribute to the search for a cure. Raising $1.25 million is a testament to the passion, generosity and dedication of our associates, residents, families and vendors."
With a strong network of associates, residents, families and business partners, Brookdale participated in Walk to End Alzheimer's events across the country in 2024, making a sizable impact through fundraising, awareness and advocacy. Funds were raised through company-wide initiatives, community events, resident-led efforts and the annual Golf to End Alzheimer's fundraiser.
"Our efforts go far beyond just donations—they are about creating real, lasting change that directly impacts our residents, their families, and the caregivers who support them across the nation," said Brookdale's National Team Coordinator and Senior Vice President of Resident and Family Engagement Sara Terry. "As the country's largest operator of memory care communities, we are proud to lend our strength and resources to support this crucial cause, knowing the difference it makes in the lives of so many."
In 2014, Brookdale became the first corporate team to generate $1 million in a single calendar year to support the Walk to End Alzheimer's. This feat earned the organization the prestigious Diamond National Team status.
For more information about Brookdale, visit brookdale.com.
For more information on the Alzheimer's Association Walk to End Alzheimer's®, visit www.alz.org.
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